A Nielsen Family

It began with $3 cash being enclosed in a letter – we had been selected to be a Nielsen family.  You know the Nielsen company – basically, they gather information about how many people are watching what on tv in order to determine how much commercials should cost.  So anyway, they sent $3 cast, and I have to admit, that piqued my interest.  They called with a short phone survey, and a few weeks later, we received a large envelope with 4 booklets (tv diaries), and $30(!) cash.  There were instructions; all we had to do was record what we watched on which tv for a week.  But it turned out to be easier said than done…

Recording what is watched on all of the tv sets (what year were those diaries  printed – who says “tv sets”?) in our household turned out to be quite a challenge!  First of all, we have a parrot in the laundry room, and his tv is on all the time.  I don’t always know what is playing, but I do know that the bird loves The Price Is Right.  So I made a little note in our tv diary for that tv and mentioned that it’s on all the time for the pet parrot and that he especially likes The Price Is Right.  I made sure to notate that I don’t know if he prefers Bob Barker or Drew Carrey, though…

And then there is the kids’ tv, which is in their room.  I know they watch a whole lot of the Disney channel, but I don’t know what’s always on it.  Because it’s summer, we didn’t watch much tv in the living room; we mostly use that tv for movies on DVD.  It was challenging to remember to write down details every time a tv was watched, and if we forgot, it was hard to remember what was watched.  So at times the task was daunting, but we had already accepted the payment, so I felt that we had to follow through with the project.  Overall, it was a neat experience, and if they value our input, there will be a lot more of The Price Is Right, The Office, and hopefully Cubs baseball on tv 🙂

Just for the heck of it, I took a picture of one of the tv diaries and the envelope:

Overall, a fun experience, but next time I might have to decline depending on how old the kids are when our names come up again.  It was very difficult for me to have to complete “homework” with 4 small children underfoot – hard to say if it would be worth the $30 again…  maybe if the kids are older and can fill out their own diaries…